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Amazon Leadership Principles

Amazon interviews score every answer against the Leadership Principles. Each question here targets the principles bar raisers probe hardest. Answer with data and 'I', not 'we'.

  1. 01Customer ObsessionTell me about a time you made a decision that put the customer first even though it cost you or your team something.
  2. 02OwnershipDescribe a time you took on something significant outside your job description because it needed doing.
  3. 03Invent and Simplify / FrugalityTell me about a time you simplified something complex or found a way to do more with less.
  4. 04Are Right, A LotDescribe a time you were wrong about something important. How did you find out, and what did you do?
  5. 05Deliver ResultsTell me about a time you had to deliver results under a deadline with limited resources. What did you actually deliver?
  6. 06Have Backbone; Disagree and CommitDescribe a time you disagreed with a decision your manager or team was making. What did you do?
  7. 07Dive DeepTell me about a time you dove deep into the details to find the real cause of a problem others had missed.
  8. 08Insist on the Highest StandardsDescribe a time you raised the quality bar: refusing to ship or accept something that was 'good enough'.
  9. 09Bias for ActionTell me about a time you moved fast on a decision that was reversible, and one where you deliberately slowed down.
  10. 10Earn TrustDescribe how you've earned the trust of a skeptical team or stakeholder.
  11. 11Hire and Develop the BestTell me about a time you hired, grew, or coached someone. What did you change about how they performed?
  12. 12Think BigDescribe a goal you set that others thought was unreasonable. What happened?
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